With ME


Who knows, it might even be fun.

Branding is where Business and Design intersect.
Challenging people to think differently and let go of some limiting beliefs is hard work, but don't worry, we're in this together. We'll need to dive deep into the challenges you're facing, find the problems that we should be solving, and layout a clear, fluid plan of attack. You're making an investment, and you should expect to be able to measure your return.

So Yes, In order for me to do my job well, we're going to be spending some quality time together.

My Ethos

Why it matters to me.


I was raised in a time where people had to become doctors, lawyers, or teachers because that’s what worked for my parents who lived in a world where working for someone else meant stability and security. I don’t blame them for wanting these things for me, but realistically, I wasn’t passionate about any of them. I loved art and sports, you know, cool stuff. Regardless, I chose the "safe" path that was teaching, and let's be honest, that the doctor/lawyer ship sailed long ago. I spent a decade teaching in various countries around the world, which was a great experience. I made great friends, experienced different cultures, and learned a heck of a lot about education. Still, something was always missing. One day, a friend asked me to help design a website for their side hustle. It was like a light switch turned on, and all of a sudden I had a platform to unleash my creative side, which had long since laid dormant inside of me. I started making more websites for friends, and even for the schools I was working in. Then one day, somebody asked me how much I charged for one… For some reason, it hadn’t occurred to me that this was even a thing. Fast forward to a few years later, and I had officially retired from teaching in lieu making professional websites for people. I was finally in a place where I felt fulfilled, and I could help others get that same feeling. Yet, this was only the beginning. I figured that there was no reason these small businesses I was working with, couldn’t achieve the professional polished presence that brands like Nike or Apple had, so I made it my mission to learn about what made those companies so successful, in order to share the knowledge, the perspective, and most importantly the process, with my clients. I developed a knack for being able to see things others couldn't, and to help them see it too, and I use that to help them become the best version of themselves.

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