It's tough to read the label from inside the jar.

Unfortunately, we can't always be objective when it comes to ourselves.
This often results in a gap between how others perceive us,
and how we perceive ourselves.

We'll help you close that gap.

It's tough to read the label from inside the jar.

Unfortunately, we can't always be objective when it comes to ourselves. This often results in a gap between how others perceive us, and how we perceive ourselves.

We help you close that gap.
Audit Your Brand$150 + hst
Learn More

Are you...

Having trouble scaling your business and feeling like you might have plateaued?

Feeling like you're not reaching the kinds of customers you want?

Getting stuck trying to find the right words to express yourself and your offering?

Feeling like the marketplace is changing fast, and it's tough to keep up?

Afraid the competition is growing while you're just maintaining the status quo?

Branding is the process of connecting good strategy with good creativity.

Marty Neumeier, Author of The Brand Gap

Branding is the process of connecting good strategy with good creativity.

Marty Neumeier, Author of The Brand Gap

I'm Ken,
and I've got you.

I'm a brand strategist & designer with more than a decade's worth of experience helping brands like yours get things on track.

I understand that as a leader, you feel responsible for articulating your company's vision of the future, but that doesn't mean you have to do it alone.

Let me help you sort out how well you stack up against the competition by sharing my expertise and feedback to ensure your brand is positioned for success.

We've got you.

Our process is pretty simple, and when we reach the end, your brand will look, feel, and function the way you always dreamt it would. You'll be a part of the process from start to finish, have ownership over what we create, and the end product will be something that's uniquely you. Here's how we'll approach it:

Platform

Through a short series of workshops, we'll clarify and articulate key components of your brand's platform like your values, purpose, mission and vision. We'll uncover deep insights about you and the relationship you have with those you serve; and how we'll reach them on an emotional level.

Persona

This platform will provide the framework for designing your brand's identity, and will echo through every aspect of your communication. We'll bring your brand to life, showing people who you are, and why they should care.

Presence

With a strong foundation in place, and a clear understanding of who you serve, we'll be able to devise a strategic plan for how your brand will leverage its carefully crafted touch points on your website, social media, print, and so on, to start winning some hearts and minds.

Ken at Ethos put together our new brand, designed our website, our online store, our print collateral, and our storefront signage. The process was very fluid. Ken was very empathetic to our needs and goals, and he helped me come up with creative solutions to some of the unexpected challenges we faced this year. The work helped us navigate our way through the pandemic, and stay afloat during all of the government lockdowns and restrictions. Really, the quick turnaround with rebranding and adding e-commerce was extremely beneficial. The Process was seamless. Ken was always attentive to our needs, and he genuinely cares about us and our success.

~ Natalie, Natalie Maaden Spa, Guelph Canada

Our Take

These days, brands that are human and empathetic, are the ones that command our attention. People demand transparency and integrity from the brands they align with, and that's why we choose to work with people and companies that worry less about short term financial gains, and more about leaving behind a legacy of doing some good in this world.

Your Investment

$150

Introductory price for a limited time only.
Will increase to $300 after March 27th, 2022
Book it now

What's included?

1 hour brand consultation

Video recording of the session

Brand feedback report

▸ Brand Foundation Analysis
▸ Competitive Analysis
▸ Opportunities To Take Action
▸ Possibly a Gut Wrenching Reality Check

$150

Introductory price for a limited time only.
Will increase to $300 after March 27, 2022

What's included?

1 hour brand consultation
Video recording of the session
Brand feedback report

▸ Brand Foundation Analysis
▸ Competitive Analysis
▸ Opportunities To Take Action
▸ Possibly a Gut Wrenching Reality Check
Book it now

Visit www.ethosdesign.ca
to learn more about what we do here.

Like to do it yourself?

Subscribe to our mailing list and receive our branding quick guide "Getting Your Brand on Point". It's free, there's no commitment, and it shares some valuable insight into what admired brands get right, and how just by thinking about things a little bit differently, you can take your business to the next level.
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